Content Marketing , ,

Introducing….MySMARTblog Video Content!

One of the common questions we get at MySMARTblog is "Do you have video content available to add to my blog?"... Well we do now! We're excited to announce our launch of video blog content for our real estate and mortgage content channels! The best part is....There is no additional cost for this new feature! On Friday we will publishing the first video blog post as part of our content subscription. This video content will be embedded into our customers blog post and will be shared to their social media as usual. Adding video to your content marketing is a…
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Content Marketing , ,

B2B vs. B2C: Understanding the Differences in Content Marketing to Businesses vs. Consumers

With content marketing, the main goal is to create relevant content to encourage consumers to act a specific way, and the underlying goal is to accomplish this on a consistent basis so that consumers see a regular message from a company. As many might imagine, there is a different way to reach for success with business-to-business versus business-to-consumer content marketing. With a greater understanding of some of these differences, businesses can develop a more effective content marketing strategy to reach out to consumers. Personalization Of Content For B2C Marketing With business-to-consumer content marketing, there is a need to establish a…
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Blogging, Content Marketing, Social Media , ,

5 Reasons Why Making Your Blog the Hub of Your Marketing Efforts Will Deliver Results

Developing a strategic marketing plan is an important step to take if you want to maximize your return on investment and use your funds in the most effective ways possible. There are many efforts that you can take to reach out to your target audience through your marketing efforts, but most businesses will benefit by making a blog the hub of your marketing efforts. There are a few reasons why you may want to consider creating a marketing strategy around your blog. Improve Search Engine Results Search engines use many factors to rank websites for relevant keyword searches, and one…
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Blogging, Content Marketing, Internet Marketing , , , ,

Content Curation: How a Few Minutes a Day Spent Curating Content Can Help Boost Your Traffic

These days, many website owners and bloggers are looking for ways to boost their web traffic. While there are a plethora of strategies that can be implemented to realize this objective, content curation can be particularly effective. Let's take a quick look at why this internet marketing strategy can be effective and help establish you as a thought leader in your space. What Is Content Curation? Although defined broadly, content curation is essentially a process of analyzing and sorting through the existing content on the web to find the best pieces that cover a particular theme. Content curation is similar…
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Struggling for New Ideas? Four Easy Ways to Come Up with New Blog Post Topics
Blogging, Content Marketing, Internet and Business, Internet Marketing , , , ,

Struggling for New Ideas? Four Easy Ways to Come Up with New Blog Post Topics

Whether you have a travel or beauty blog, it is very important to update it with new content on a regular basis. If you go weeks without making a post, your readers may lose interest and stop visiting your blog. However, it can be difficult to come up with fresh topic ideas all the time, especially if you have had a blog for a while. Here are four easy ways to come up with new blog post topics. Just Brainstorm If you are having trouble coming up with blog ideas, you should just sit down at your desk and brainstorm…
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It Doesn’t End When You Click “Publish”: How to Promote Your Blog Posts to Gain Visibility and Traffic
Blogging, Content Marketing, Internet Marketing, Social Media , ,

It Doesn’t End When You Click “Publish”: How to Promote Your Blog Posts to Gain Visibility and Traffic

After a blog post is published, the hard work begins. Although a business blog is a good content marketing strategy, most small business owners and professionals don't realize that they have to market their blog posts in order to gain visibility and traffic. In today's post we'll explore a few ways that you can promote your blog posts that are already published on your blog site. Use Social Media Social media marketing (SMM) is a growing trend for getting any type of content noticed on the Internet. By using Twitter, Facebook, Google+, Pinterest and other popular platforms, a blog owner…
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