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Referral Marketing

The Scariest Word In Real Estate And Mortgage Is SCALE!

There's a lot going on in the real estate and mortgage world these days.  The competitive landscape is changing faster than ever before. Lots of people in the industry are wondering how they can stay alive with the onslaught of big money and big corporations getting into the game in a way that we've never seen before. Zillow bought Mortgage Lenders of America and immediately inserted themselves into the mortgage origination space in a big way. And they are instituting "Instant Offers" as their primary real estate business model going forward becoming their own advertising client's direct competitor! (After building…
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Real Estate Tips , , ,

Can You Really Buy Off-Planet Real Estate?

Real estate agents are constantly looking for new listings, which will attract potential buyers. We no longer need to limit our search for good listings to planet Earth because Mars is now for sale. Although this may sound a bit far-fetched at first, it is not such a strange concept if you consider the serious efforts being made to colonize Mars with the commercial efforts by companies like Space X. There is a company, called Lunar Land, which is already selling acres of land on Mars as a novelty. Historical Precedent Off-planet land sales have already had considerable success for…
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Social Media , ,

Four Easy Methods to Boost Reader Engagement in and Sharing of Your Company Blog Posts

With the commonality of finding information online, it's nearly a necessity for any business to have their own website and update it on a regular basis. In tandem with this is the popularity and utility of associated blogs, which can work to outline your business and make your company well known. If you're looking to engage an audience with the company blog, here are a few sure-fire methods for success. Carefully Consider Your Writing Style It's important to have a writing style that is both professional and captivating, but you'll want to make sure that your tone is appropriate for…
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Social Media , ,

How To Become An Expert “Influencer” Using Social Media

Real estate is something that almost everyone has some kind of interest in hearing more about. Homeowners like tips about how to improve their home. Real estate investors seek advice about how to find profitable deals. Real estate is a fun topic to think about and interesting to discuss. Perhaps as a homeowner or as a real estate investor, there is an interest in sharing knowledge with others. If so, here are some tips on how to use social media systems to create a following and hopefully become an expert that is known as an “influencer.” The Basic Techniques To…
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MySMARTblog , ,

Amazon, Billion Dollar Rockets and Mortgage Leads

Rocket Mortgage and Quicken Loans spent almost a BILLION dollars in marketing and advertising last year! Holy cow! Could that be right? Billion with a B? Yep, that’s exactly right. In fact, that came right out of a Senior Vice President’s mouth as he shared some new tools that Quicken Loans was providing to mortgage brokers at Originator Connect in August this year. I was in the audience at that luncheon because I’d just finished presenting on a marketing panel with a couple other awesome companies that serve the mortgage space… SimpleNexus and BombBomb. And we’d spent the previous hour…
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Internet Marketing ,

8 Things Homebuyers Should Avoid During Their Transaction – Free Marketing Infographic!

Here's a free marketing infographic for you to customize and use to educate your home buying clients. If you appreciate free marketing tools like this, please share it to your social media accounts! Want us to customize this infographic for you? Click HERE and we'll do it for 20 Bucks! Click To Download The PDF Version With Text Fields Click To Download The JPG Version To Edit With Pixlr.com Right Click, "Save Image As", Save to your computer Edit this infographic like I demonstrated in the video at Pixlr.com
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