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3 Simple Habits to Keep You From Going Broke!

Success in selling really revolves around doing simple activities consistently over time. Many people get caught up in the time consuming, success draining world of invention.  They try to figure out better ways to get their product or service message across to potential customers and they forget about the simple actions that they must engage in on a daily basis to achieve the success that they are striving for. Darren Hardy, publisher of Success Magazine, recently released a great book on this very subject.  The Compound Effect talks about little actions done day after day result in big wins over…
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MySMARTblog, Referral Marketing, Social Media , ,

How To Use A Blog To Communicate With Your Clients

Being proficient in social media skills isn’t just an option anymore. It’s a necessity. Today’s market in real estate and mortgage lending is online and there’s no turning back the clock. Real estate agents and mortgage lenders can reach many more potential customers today via online media than can be reached through traditional approaches such as radio spots, television advertising, the yellow pages, and classified sections in periodicals. Many clients are increasingly reliant on the internet to connect with goods and services they need and if an agent or broker is online, he or she will gain business. If they…
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Social Media , , , , , ,

How to Close Ten Times More Sales With One Simple Change

I was reading the "What I've Learned" section of my Esquire magazine the other day and enjoying what Larry King had to say.  His answers were based on what he'd learned over his career interviewing the most interesting and successful people in the world on his show, Larry King Live. There is one item that stuck out to me and is so simple to implement that it is most often overlooked.  This single thing is quite likely responsible for more failures in sales and general business than any other thing in history.  The first few words that were given to…
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Referral Marketing , , , , , ,

Do You REALLY Love What You Do?

Being a professional in any industry starts with your passion for your work.  If you love what you do, that energy shines through to all of the people that surround you.  Most importantly, your clients automatically pick up on the positive aura that surrounds you like a glowing ring of goodness.  Believe me, that is half the battle in establishing trust and rapport which lead to greater sales success. I remember one of the greatest experiences that I had with a professional who lived by this paradigm.  My geology professor at Southwestern Oregon Community College was the great Don Stensland. …
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Social Media , , , , , ,

Got Milk? Know Where It’s From? Check This Out!

Today I want to share with you a great website to find out where your milk comes from. I was introduced to this website through a good friend of mine Ric DeLuca who is an awesome real estate and management coach. He sends out a weekly group of technology tips and interest items and this was one that I found interesting in a Trivial Pursuit sort of way. Many times I look in the refrigerator, sometimes late at night, and when I find something that I want to eat or drink a goes through my mind, where in the heck…
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Referral Marketing, Social Media , , , ,

Real Estate Leads from DemandSpot.com

I attended the ActiveRain Rain Camp in Portland, OR today.  I learned a lot of great marketing tips that I'll be sharing over the next couple of weeks.  I'd highly recommend attending one of these workshop events as they are well worth the very low cost to attend.  You will learn all sorts of great real estate and mortgage referral marketing strategies focused using social media. One of the tools that was introduced at the event made it easy to generate buyer leads from people posting to Twitter.  This tool is free to use, but also has a subscription option…
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