Customer Retention vs Customer Loyalty: What’s the Difference?
Business, Newsletter ,

Customer Retention vs Customer Loyalty: What’s the Difference?

The main difference between customer loyalty and customer retention is that customer retention is a way of measuring whether an existing client continues to use your products or services. A retained customer is not guaranteed to use you again. They may use you again, or they might not. They are a retained customer only because they have not gone to someone else to do business yet. Customer loyalty refers to establishing longer relationships. Their loyalty goes beyond spending money. Loyal customers will provide quality referrals and positive word-of-mouth reviews. Loyal customers will swear by your services and serve as supporter…
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It’s Already November! What’s Happening This Month?
Newsletter, Thanksgiving, Trivia ,

It’s Already November! What’s Happening This Month?

It’s already November! I hope all of you had a fun and safe Halloween and are looking forward to stuffing yourselves at Thanksgiving toward the end of the month. But before we get there, I want to let you in on a few other important (or not?) things that are happening this month… First and foremost I want to say thank you to all of our Veteran clients and friends, and also the families of everyone who has served our country. This is more important than ever and as a Veteran myself, I hold my brothers and sisters in arms…
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Ways You Can Give Back to Your Community
Newsletter

Ways You Can Give Back to Your Community

The 2021 season for giving is officially here. As a real estate or mortgage professional, now is the perfect time to think about ways to give back to your community. Giving back will not only make you feel great, but in all honesty, it’s also a great marketing technique. Active community involvement provides an excellent opportunity to network. Here are some ideas on how to make a difference in your local community. Stand Up for Kids Stand up for kids is a national non-profit organization dedicated to helping kids and live by their  slogan “Helping one life at a time.”…
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Here’s The Secret To Competing On Value In Your Mortgage Or Real Estate Business
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Here’s The Secret To Competing On Value In Your Mortgage Or Real Estate Business

Do you wonder how some home loan professionals can charge A LOT more for their service and keep happy clients beating a path to their door? And why other mortgage loan officers struggle to even keep their doors open providing the exact same service? Well, some people might think it has to do with their location or the bank they work for or the state they live in. But that would be wrong. Why, you ask? Because it nearly always is their focus on delivering higher value and the paying close attention to the clients' experience with their firm. Lowest Price Mortgage Loan…
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Holidays, MySMARTblog, National Holiday, Newsletter , , ,

Happy New Year from MySMARTblog

At the close of 2014 we are taking a look back and would like to take this opportunity to thank all of our clients for their support in 2014. We are really looking forward to all the exciting things to come in 2015 We are proud of the many things we've accomplished this year including new features and options we have added for our customers and more. We continue to refine and improve our products and are always appreciative of all your feedback and suggestions. As we start 2015, make sure to let us know if there are any additional ways we…
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Halloween, Holiday Sales, MySMARTblog, Newsletter , , , ,

HAPPY HALLOWEEN – A Special Treat From MySMARTblog

$100 off any of our SMARTblog website packages Use promo code HALLOWEEN at checkout. Deal ends November 3rd. It's the time of year for ghosts, ghouls and lots of candy! Plus, here in Arizona we can finally come out of the office without erupting in flames (we can even open our car doors without oven mitts). Since you've had some interest in our services, we scared up some GREAT savings to help you start engaging with your customers to generate more leads and referrals. We would love to work with you to help you grow your businesses. No Trick — Just…
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