3 Tools To Update Your Followers More Efficiently: Automate Your Social Media Posts

Use Automation To Stay Consistent With Social MediaHere Are 3 Ways To Update Your Social Media Sphere Of Influence Quickly And Easily!

Savvy real estate agents and mortgage lenders know the value of tapping into social media like Facebook and Twitter. Reaching all of those potential clients for free is like a gift from heaven.

However, to make the most of these marketing outlets you need to interact regularly with your followers…and that may mean several daily posts.

Spending that much time on your social media accounts is something that’s easier said than done, especially with a real estate agent’s busy and unpredictable schedule.

Fortunately, there’s a way you can set up your Facebook posts and tweets ahead of time, so that you’ll be active on social media even when you’re stuck at an open house or waiting for a client to show up.

Applications to Automate Your Social Media Posts

There are several applications that can help you write and schedule your social media posts ahead of time.

Below are just a few:

  • Buffer — Lets you schedule posts for Facebook, Twitter and Linked In
  • Twuffer — Works with Twitter to pre-write posts and stagger them throughout the day
  • SocialOomph — Works with Facebook, Twitter and more, all from one dashboard

Benefits to Automating Your Social Media Posts

The primary benefit to automating your Facebook and Twitter updates is that it puts you back in control of your time. You get to choose when and where you write your posts, even if that’s late at night or early in the morning.

However, there are additional benefits to using a posting app. By scheduling your posts so that they are staggered throughout the day, you don’t inundate your followers with lots of information all at once.

Plus, if your Facebook friends follow too many friends and companies to read all of the daily posts, you’re more likely to grab their attention if you post at different times throughout the day.

Social media platforms are ideal for reaching potential real estate and mortgage customers as well as keeping your name in front of past clients. By using a posting app, tapping into the potential of social media doesn’t have to take time away from your sales efforts.


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By Mikel Erdman

Mikel Erdman is the founder of MySMARTblog and RealtyBlogContent. He is a published author and speaking authority on topics including marketing automation and how technology can positively affect company and individual sales efforts. If you like the idea of world-class content marketing in a completely automated system, Click Here for his valuable, limited time offer.