Blogging , ,

4 Ways Your Blog Content Builds Your Expert Authority

Have you ever wondered why marketing experts place so much emphasis on blogging? It’s because they know what you need to know. Regular blogging with quality content builds and nurtures your sphere of influence. Your sphere of influence is the circle of people who know you, know your brand and trust you. In other words, blogging builds your expert authority. Here’s how it all comes together. 1. Blogging Lets You Show Off When you blog with helpful information and authority, you become the expert in your audience’s eyes. Blogging gives you the opportunity to demonstrate just how much you know…
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