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Amazon, Billion Dollar Rockets and Mortgage Leads

Rocket Mortgage and Quicken Loans spent almost a BILLION dollars in marketing and advertising last year! Holy cow! Could that be right? Billion with a B? Yep, that’s exactly right. In fact, that came right out of a Senior Vice President’s mouth as he shared some new tools that Quicken Loans was providing to mortgage brokers at Originator Connect in August this year. I was in the audience at that luncheon because I’d just finished presenting on a marketing panel with a couple other awesome companies that serve the mortgage space… SimpleNexus and BombBomb. And we’d spent the previous hour…
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