Blogging, Content Marketing, Internet Marketing , , , ,

Content Curation: How a Few Minutes a Day Spent Curating Content Can Help Boost Your Traffic

These days, many website owners and bloggers are looking for ways to boost their web traffic. While there are a plethora of strategies that can be implemented to realize this objective, content curation can be particularly effective. Let's take a quick look at why this internet marketing strategy can be effective and help establish you as a thought leader in your space. What Is Content Curation? Although defined broadly, content curation is essentially a process of analyzing and sorting through the existing content on the web to find the best pieces that cover a particular theme. Content curation is similar…
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Blogging, Internet Marketing , , , ,

Making Sense of Your Blog’s Visitor Analytics and How You Can Improve on Your Desired Outcomes

If you felt a bit overwhelmed the first time you logged in to a tool like Google Analytics or Clicky – you're not alone. While website analytics tools are the best way to track visitors to understand how they find and engage with your blog, they can be a little challenging to understand. In today's post we'll take a quick look at how you can make sense of your analytics and use the information within to accomplish your goals. Where Are Your Visitors Coming From? The "referrer" is one of the most critical pieces of information you can have about…
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Internet Marketing , , ,

Four Email Marketing Best Practices That Will Help You Improve Your Open and Click Rates

A few minutes after you've just clicked the "Send!" button on your first email marketing campaign you'll begin the process of analyzing open and click data to see where you went wrong and what can be improved in future mailings. Let's take a quick look at four best practices that you can use to help optimize your marketing emails. Spend Time Crafting Your Email Subjects Almost all seasoned email marketers will agree that your subject lines are a critical success factor that will significantly influence whether your emails get read, deleted or sent directly to the spam folder. As such,…
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Blogging, Internet and Business, Internet Marketing , , , , ,

Marketing Tips from a Guru’s Guru

I just got my monthly newsletter from Dustin Mathews with The Internet Movement and it had some great tips from their work with Rich Schefren. Rich is known as the "Guru's Guru" as he teaches and coaches the best online marketers how to do their business better, more enjoyably and more profitably.  In fact, Rich has a stable of clients who pull in more than $350 Million per year using his strategies. The lesson's that Dustin pointed out were short and simple, but really help you stay focused on some critical points.  That's why I thought I'd share them with…
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