Sales Tips , , , ,

Here’s How Top Mortgage Producers Do Over $100 Million Every Year

Lots of mortgage loan officers want to be ultra successful. Like closing $100 Million dollars in home loan transaction volume every single year. Well, it takes a number of things done by a mortgage producer effectively to get to that level of success. And one of the most important of those important things to be successful in the mortgage industry is having top-notch marketing systems that happen consistently. Now top producing mortgage loan officers know that they can't manage every little detail themselves. They understand that hitting huge numbers and making a lot of money in the mortgage business requires them to…
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Social Media , , , ,

3 Tools To Update Your Followers More Efficiently: Automate Your Social Media Posts

Here Are 3 Ways To Update Your Social Media Sphere Of Influence Quickly And Easily! Savvy real estate agents and mortgage lenders know the value of tapping into social media like Facebook and Twitter. Reaching all of those potential clients for free is like a gift from heaven. However, to make the most of these marketing outlets you need to interact regularly with your followers...and that may mean several daily posts. Spending that much time on your social media accounts is something that's easier said than done, especially with a real estate agent's busy and unpredictable schedule. Fortunately, there's a…
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Blogging , , , ,

5 Tips To Be More Engaging On Social Media To Grow Your Business

Grow Your Real Estate Or Mortgage Business Through Social Media Marketing A friendly, dynamic, engaging presence on social media will help you create relationships that could turn into business in the future. A personable approach will give your company a more human feel as you connect with people. Potential customers may turn to you because of their exposure to your company and its leaders through your blog posts, as well as content shared on Facebook, Twitter and any other social media sites you may use. While the content should have some range to it to keep things interesting, mixing things…
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Blogging , , , ,

How Does Metcalfe’s Law Help You Use Content Marketing To Drive Business?

I was doing some research for a marketing white paper and came across this interesting law called Metcalfe's law in a list of 10 technology laws. "3Com founder Bob Metcalfe's Law originally described fax machines and computers, but it applies equally to the internet and to internet services such as Facebook: the value of a telecommunications network is proportional to the square of the number of connected users of the system. A social network with one user is completely useless; with a billion, it becomes almost essential." That's an interesting comment on how important a social network and leveraging technology to communicate effectively…
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Blogging , , ,

Super Cool Use Of YouTube Video For Social Media Marketing

Wow! So I've just got to share this great example of simple YouTube marketing to drive repeat and referral business. My daughter, Lauren (who's 6) went with a friend to "Bring A Friend Day" at The Little Gym today. I really had no idea that she was going, but I just got this email forwarded from my wife: Hi Tiffani, We loved having Lauren for Bring A Friend day. You can enjoy “Serious Fun” again and again here;  (Click Play To Watch This Video) [youtube]http://youtu.be/x2qVmOgXSFE[/youtube] Thank you and we look forward to seeing you soon. Happy Handstands!! The Little Gym…
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Blogging , , , ,

Real Estate Marketing: Is Video Content Marketing One of the Best Ways to Create Sales?

Real estate marketing in the social media world is a growing practice that can make a significant difference in how a real estate agent acquires leads. And within all the excitement over content marketing comes the easier ability to share video blogs in the digital universe. Thanks to Instagram bringing video capability, those in real estate can create interesting video content that enables potential clients to see the agent and the houses being sold. How should those videos be produced, though? Marketing real estate in video form has to be approached from a different angle than other businesses would. Start With…
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